Comment by AMD Editor-in-Chief, Robin Bradley


“Black” may be the new “Chrome”, but it still don’t get you home Oh dear! Where to begin? If Harley-Davidson seriously think that the continuing direction signalled by their MY2016 offer is going to keep their dealers, employees and investors happy in the long-term, then they are seriously deluded. The company is, of course, paying… Read more »

Triumph wins at Harley-Davidson

Carl Pusser wins Freestyle

Over 5,000 gearheads and fans converged on the Harley-Davidson Museum® Custom Bike Pro-Show on Thursday evening for Bike Night and to kick off a weekend full of custom culture. Thousands of bikes line up in long rows of choppers, trikes and cruisers. Bike enthusiasts come from all over the country to see world-class designs and celebrate… Read more »

Increase Revenue: 5 Steps to Improve Email Open Rate


Multiple times a month we conduct email marketing campaigns with the objective to increase our client’s sales, leads and brand awareness. This includes newsletters, email blasts, sales promotions and project updates. Simply put, in order to sell more products, enthusiasts need to open their mail. Improving the e-mail open rate increases the success of the… Read more »

When you can’t fire an employee for a derogatory Facebook postings

You can't fire me when...

We’ve been asked about the leeway you have with derogatory Facebook postings. So we put this doc together that provides guidance from the National Labor Relations Board. – Jeff Najar, Biker Pros These days almost everyone leaves a digital footprint. It can be anything from Twitter, Facebook, Instagram, Pinterest or LinkedIn post to posted comments… Read more »

Latest AMD/Baird dealer survey: US sales decline 


AMD/Baird dealer survey… The results of the latest AMD/Baird quarterly Harley-Davidson authorized dealer survey shows a continuing issue for Harley in terms of domestic sales. Their 2014 annual results released in January showed that by the final quarter of the year their domestic US sales of new models had gone into reverse, and that trend… Read more »

Biker Pros creates a communication plan for American Metric Motorcycle Co.


Biker Pros produced an integrated communication plan for American Metric Motorcycle Co. The strategic program includes tactical elements of social media, publicity, email marketing. event management and promotions. The following is a press release that DealerNews picked up. – Jeff Najar, Biker Pros Partner INDIANAPOLIS, Ind. – Partners Cole Keesling and Jason McCrocklin have launched… Read more »

Carl Pusser Wins the J&P Cycles Ultimate Builder National Championship


Photography by Many Pandya Sunday completed an 11 city tour across the United States where each major metropolitan area drew local and regional custom bike builders. After four months the motorcycle circus finally came to an end with Carl Pusser of Walkin Tall Cycles taking the National Championship crown. Over the 3-day show, Pusser kept… Read more »

5 Ball Racing Leathers’ Video


Biker Pros assists 5 Ball Racing Leathers in promoting their products, increasing their sales and improving their lead flow. This is the latest video that highlights their pockets including their gun pockets. 5 Ball Racing Leathers is about choppers. It’s about builders, from professional builders to those bloody-knuckled guys burning the midnight oil in an… Read more »