The NY Round of the J&P Ultimate Builder Features Indian Larry Motorcycles

Holding the flame of Indian Larry
Durham, NC – December 27, 2012 – Biker Pros, the producer of the J&P Ultimate Builder Custom Bike Show, announced today that Indian Larry Motorcycles are participating in the New York round of the series and will be providing three Kustom Kulture bikes for the showcase on January 18-20.  The showcase is a non-competitive class, which highlights dealers, manufacturers or builders that have unique or historic motorcycles.

Bobby & Elisa Seeger are holding the flame of Indian Larry in Brooklyn, NY and his brand of inspired Choppers and Bobbers from the 50′s-60′s motorcycle clubs, Ed “Big Daddy Roth” and the legendary Von Dutch. They will be debuting one new rolling metal-sculptor masterpiece along with two original Kustom Choppas. Continue reading “The NY Round of the J&P Ultimate Builder Features Indian Larry Motorcycles”

Ultimate Builder Train Rolls into DC

Biker Pros’ Dealer / Builder Award

Looking for a few good Sleds

America’s biggest, and longest running motorcycle show is set to hit the Washington, DC region January 4-6 of this year. Motorcycle enthusiasts from all walks of life are going to have a blast experiencing all that this bike show has to offer. One of the premier features of the International Motorcycle Shows is the Ultimate Builder Custom Bike Show. This is the 3rd Annual custom bike show for the nation’s capital and it pitches builders from around the region with sleds that are comparable to none.< The Ultimate Builder features the world's leading customized bikes and offers the largest prize purse of any builder competition on earth with over $100,000 given away in cash and prizes. The series is just hitting its stride as the US Ultimate Builder Championship was finalized at the Indianapolis round on February 15-17, 2013.

Adam Karns, Frank Rutigliano, Steve Campbell and Ross Latimer are just a few of the names that have signed up for the Ultimate Builder Custom Bike Show. The Ultimate Builder is designed for builders and dealers to compete in a friendly environment with services created specifically to assist in brand and business building. By entering the show you can expect:

  • Winning up to $7,000 in prize money
  • Winning up to $750 in prizes
  • Complementary Photo Shoot
  • Social media updates

The facility is easy to get into and out and there is vehicle parking close by.

There are 5 Ultimate Builder Categories

  • Freestyle – open class for any build with a motorcycle based drive train;
  • Modified Harley – open to any year Harley Davidson. Must have stock Harley Engine cases and frame maintaining original configuration. Rear end mods allowed (i.e., altered swing arms, fat tire kits and rigid sections);
  • Performance Custom – high performance based vehicle with motorcycle based drive train; and
  • Retro Mod – open class for any build with a motorcycle based drive train 25 years or older.
  • Modified Street – Must have major OEM, Honda, Yamaha, Kawasaki, Suzuki, Yamaha, Polaris, Triumph, etc. manufactured frame engine cases. Harley-Davidson motorcycles are not allowed in this class.

The Show Within the Show

The Ultimate Builder is actually a show within a show as it resides in the center of the International Motorcycle Show (IMS) series.

This year’s IMS show in Washington, DC will feature exhibits from all the top motorcycle manufacturers; including Harley-Davidson, Ducati, Triumph, Honda and many more. Also featured in this year’s show are numerous interactive seminars, with topics ranging from bike maintenance to road safety.

Don’t miss activities like the pit stop challenge and adventure zone for the kids will offer entertainment as well as great photo ops for the whole family! Along with plenty of new bikes to see there will be a huge aftermarket parts and accessories marketplace and a bunch of different contests to enter.

Motorcycle enthusiasts from all walks of life are going to have a blast experiencing all that this bike show has to offer.

Ultimate Builder Results: Seattle

The Biker Pros team flew into Seattle expecting an outstanding custom bike show because we all know that it rains all the time and what else would these guys and gals be doing with their hands other than building sleds in their garages? Well the custom bike jockeys didn’t disappoint. We even had interlopers from the great white North, Freakshow Choppers, breach the security fence and beat their brethren in the hotly contested FreeStyle class.


The competition in the FreeStyle class was just outstanding  with a high-level of detail, fit and finish displayed by all builders. But in the end, it was Freakshow Choppers that took the trophy and the big check. Freakshow Choppers –brought their “Santa de Muerte” ( Saint of the Dead) 2012 Freakshow Pro-Street Bagger to the Ultimate Builder Custom Bike Show to Seattle. It features a S&S 124 Twin Cam with T-Man Stage 4 heads. The Chassis is hand built, raked and sports front and rear air ride, single-sded swingarm and custom wheels.

  1. Jay, Freakshow Choppers – Saint of the Dead, Freakshow Choppers
  2. Mike Fobes – Twisted Evil, ’11 Fobes Twisted
  3. Bear – Hellboy, ’09 Anarchy MoCo

MOD Harley

Dorian Kelly rolled Jon Doe, a 2005 Road King Classic, into the Seattle Convention Center into the most competitive class of the weekend. Any of the competitors could have taken 1st place, it was that close. Many of the judges commented on the flawless paint and the classic black and chrome color scheme. Russ Foy of Custom Classic took charge of the paint. The bike features an air ride, Carlini bars, custom exhaust, extended bags, fenders and diamond cut motor. Ridewright provides the wheels, PM takes care of braking and Danny Gray built the gator seat.

  1. Dorian, Cycle Path / Megal Kelly – Jon Doe, ’05 Road King Classic,
  2. Lorenzo Marr, Urban Custom Bikes – Usian Bolt, ’10 H-D FLHR
  3. Freddie Manning, Urban Custom Bikes – 2003 H-D FLSTS

Performance Custom

Geoffrey Rossi competed with Build 43, his 2012 Full Custom Ducati sport bike. It’s based on a DS1000.  And it contains all the HI-PO goodies cradled on a full custom Ducati-red frame. Additional custom features include BST Carbon rear wheel, GSXR Frame, wire loom, Watson LED blinkers and MotoGadget instruments.

  1. Geoffrey Rossi – Build 43, 2012 Full Custom
  2. Premium Custom Cycles – 503 Iericho, 2004 Yamaha R1
  3. David Clark, Premium Custom Cycles – Untamed Busa, 2009 Hayabusa

Retro MOD

The Deuce takes Retro MOD in Seattle. The last Ultimate Builder Custom Bike Show of 2012 ends with a bang as the most hotly contested class, say Mike Boehlke with his 1953 Harley-Davidson FL taking the win from Hell Mutts 1971 Triumph by 1 point.  The 74 CI Panhead features custom pan covers with S&S heads. It sports a bobber chassis with hand built exhaust, taillight  assembly, shaved gas tank and custom sheet metal.

  1. Mike Boehlke – Duece, ’53 H-D FL
  2. Billy Davis, Hell Mutts – Jaded, ’71 Triumph
  3. Andrew Robinson – The Stingray, ’65 triumph

MOD Street

Greg Whiteside of Premium Custom Cycles brought 4 bikes to the Ultimate Builder and came away with a win with Ms Carolina, a 2007 Kawasaki ZX 10R that features Paint by Punk.

  1. Danielle Veney, Premium Custom Cycles – Ms. Carolina, 2007 Kawasaki ZX10R
  2. Eddie Castro, Premium Custom Cycles – Reddy, 2007 GSXR 600
  3. Steve Hegel – Hurri-Kane, 2008 Triumph Rocket III

Show Dog WInner

Jessica of Urban Custom Bike won the Show Dog Award sponsored by Rocking K Custom Leather for her tireless promotion on the show floor and for her ability to engage the audience and to promote her business.

Show Dog Award Winner: Jessica of Urban Custom Bike

The Ultimate Builder Custom Bike Show is produced by At each round of the competition Biker Pros photographs each bike and makes them available in their Flickr gallery at Photography provided by Jack McIntyre & Jeff Najar

Harley-Davidson Retail Numbers: Up 12-14 %

Harley-Davidson LogoSource: Powersports Business

A survey of 55 Harley-Davidson dealers by Baird analyst Craig Kennison shows U.S. retail up low double-digits through mid-November, according to a research note provided by Baird to Powersports Business.

“US demand is tracking up 12-14%, well above our 4% estimate,” Kennison reports. “Northeast dealers were underrepresented (Sandy), suggesting national results may finish closer to +10%. … We now expect US Harley dealers to sell roughly 26K bikes in Q4.”

Kennison also reports that 9 out of 10 dealers tell us inventory is ‘too low’ or ‘about right,’ a healthy dynamic that limits discounting activity. Still, we continue to see about half the dealers we contact sell below MSRP to ‘close the deal,’ — a hard habit to break.

Biker Pros Update: Money, Gifts & the End of the World

    Biker Pros Commentary: Our team has been assisting Flat Black, INC., the Smoke Out Rally owner, with a communication strategy that includes, natural SEO, copy tailored to their target audience and social media. Biker Pros shot the photography, conducted post production on the image, created copy points and delivered it to their multiple communication platforms.

Continue reading “Biker Pros Update: Money, Gifts & the End of the World”

Harley Increasing Sales Through Innovation & Quality

Harley-Davidson increasing sales through innovation, quality

Harley-Davidson increasing sales through innovation, quality
Harley-Davidson increasing sales through innovation, quality
Source: Powersports Business

Harley-Davidson is increasing sales through innovation and quality products, and attracting new riders and broadening its customer base, according to a research note provided to Powersports Business by BMO Capital Markets analyst Gerrick Johnson.

Johnson published the report following a recent meeting with Harley-Davidson CEO Keith Wandell and CFO John Olin.

Johnson reports that “management’s ‘overarching message continues to be about, ‘transforming the company in very meaningful ways to be stronger going forward.’”

Wandell’s four keys to the company’s transformation are as follows, the report says:

  1. Transforming the manufacturing process to be more flexible, cost effective, and closer to the customer
  2. Continuing to invest in superior, industry-leading product development and design
  3. Providing a clear vision as to what retail should look like to offer a customized customer experience
  4. Investing in information technology on a global basis to execute the strategy

As part of the report, management also commented on its recent implementation of SAP at Harley-Davidson’s largest manufacturing plant in York, Pa., which required the shutdown of 40 percent of production in July and ruffled some investor feathers.

Wandell called the move “likely the single most successful SAP implementation and launch in a business this size, in history.”

Guido Ebert named editor of Minnesota Motorcycle Monthly

MAPLE GROVE, Minn. – Minnesota Motorcycle Monthly has named Guido Ebert editor. He succeeds Sev Pearman, who led the magazine for the last 10 years.

Continue reading “Guido Ebert named editor of Minnesota Motorcycle Monthly”

The Seattle Times Reports on Ultimate Builder

Choppers on display at the Progressive International Motorcycle Show
Choppers on display at the Progressive International Motorcycle Show
Choppers @ International Motorcycle Show

Seattle Times photographers offer a glimpse into what inspires their best visual reporting… Link Here


Chan Park, of Federal Way, looks at the details on a custom bike called “Santa de Muerte,” built by Freakshow Choppers, at the Progressive International Motorcycle Show Saturday at the Washington State Convention Center.

About Freakshow Choppers

Freakshow Choppers hails from British Columbia, Canada and brought in this FreeStyle Class winning entry. It’s a Pro-Street Bagger and features a S&S 124 Twin Cam with T-Man Stage 4 heads. The Chassis is hand built, raked and sports front and rear air ride, single-sded swingarm and custom wheels. Builders of custom bikes are competing for a $90,000 prize and a chance to compete in a national competition.

Seattle Pours Out Huge Customs @ J&P Ultimate Builder

Bob Kay Awards the Show Dog
The Ultimate Builder celebrates custom bikes. It’s designed for dealers and builders to promote their chops and their customer’s bikes. The award for the firm that works it the hardest is the Show Dog, a custom built leather wallet from Rocking K Custom Leather.

Continue reading “Seattle Pours Out Huge Customs @ J&P Ultimate Builder”

New President @ Biker’s Choice

Biker's Choice Appoints New President
Biker's Choice Appoints New President
Biker’s Choice Appoints New President

Tucker Rocky/Biker’s Choice has appointed Dan Courtney as president, effective Jan. 7, 2013. He will succeed Steve Johnson, who has agreed to advise Courtney through the integration process.

Courtney brings more than 20 years of strategic leadership experience to the brand. He most recently served as president of FinishMaster Inc., a distributor of industrial and automotive paints, coatings and related accessories to the U.S automotive paint refinishing market.

“Dan is relentlessly customer-centric,” said J.A. Lacy, chairman at Tucker Rocky. “He is a proven leader with an exceptional track record delivering innovation, quality and value to both retailers and suppliers. We couldn’t be happier to have him joining our team.”

Added Johnson, “I have no doubt [Dan] will continue to build on the foundation of our customer-friendly culture and accelerate our supply chain and dealer support initiatives.”