Latest AMD/Baird dealer survey: US sales decline 

AMD BAIRD LOGO

AMD/Baird dealer survey…


The results of the latest AMD/Baird quarterly Harley-Davidson authorized dealer survey shows a continuing issue for Harley in terms of domestic sales.

Their 2014 annual results released in January showed that by the final quarter of the year their domestic US sales of new models had gone into reverse, and that trend is showing up in the responses to the February AMD/Baird survey. Continue reading “Latest AMD/Baird dealer survey: US sales decline “

Guys Pull the Trigger More Often on Smartphones than Gals

Dudes Buy More Online
Dudes Buy More Online
Source: IBTimes / Market Wired

A new study from Business Insiders about consumer spending showed men shop online just as much as women do, but “are more likely to make a purchase through their mobile devices” and more often than women are.

Women are connected to their phones—87% of women say they can’t imagine their lives without their phone. It’s the first thing she looks at in the morning (78%), the last thing before going to bed (73%) and it’s with her wherever she goes (98%). Women are “addicted” to their smartphones (64% vs. 58% of men). Continue reading “Guys Pull the Trigger More Often on Smartphones than Gals”

Combing Product Placement with Daytona Bike Week

Working Aerostitch Apparel
Working Aerostitch Apparel
Edge Reports on Aerostitch Apparel

The Epic Ride to the Beach

In the latest edition of Daytona Bike Week, Biker Pros had projects with Iron Trader News, Harley-Davidson, Atomic Dice Studio Arts, The Smoke Out and Aerostitch.

Bob Kay and I worked the rally and then wrapped up the effort by writing a series of articles that featured our clients by using product placement technique.

Product placement is a type of advertising where a company’s products are integrated directly into a story line. Continue reading “Combing Product Placement with Daytona Bike Week”

Special Report: ‘Sons of Anarchy’ Revived the Motorcycle Business & Saved Harley

holly

The Hollywood Reporter – In a time before the economic meltdown, motorcycle sales, especially for Harley-Davidson, were booming. After the collapse, sales have only started to pick up again within the past two years (at nowhere near pre-2008 levels, however). Sons of Anarchy co-star Mark Boone Jr. (Bobby) seems to think he and his fellow cast members are the reason. Continue reading “Special Report: ‘Sons of Anarchy’ Revived the Motorcycle Business & Saved Harley”

Survey Says: Women make up 44% of Sturgis

Women Make Up 44%
Women Make Up 44%
Publish Date: Feb 18, 2014
Source: DealerNews

STURGIS, S.D. – Nearly half of the visitors to the annual Sturgis rally are women, according to a survey conducted at the 2013 rally.

Other results of the survey are less surprising. Most survey respondents are over 40, own a home and have an annual household income of more than $75,000.

Continue reading “Survey Says: Women make up 44% of Sturgis”

Manufacturers & Distributors upbeat @ V-Twin Expo

CaptureFebruary 7, 2014 – Powersports Business – Dave McMahon

As the V-Twin Expo embarks on its 14th edition in 2014 in Cincinnati, the two-day, industry-only trade show in February is taking steps forward with both dealer registrations and exhibit space. Continue reading “Manufacturers & Distributors upbeat @ V-Twin Expo”

The Snake: A FLHX Street Glide

A Biker Pros Article

By Jeff Najar, Biker Pros
Photography: Jack McIntyre
Published: Bikernet.com

Note: Keith “Bandit” Ball contracted Biker Pros to write an article for Bikernet.com on the Snake. We interviewed Kyle Heller of Hot Rod Harley-Davidson, the primary builder, and scouted a photography location during the Harley-Davidson 110th celebration.

In a sea of custom bikes, Snake, the 2011 Harley-Davidson FLHX Street Glide from Hot Rod Harley-Davidson, rivets your attention like a 50/50 ice cream bar on a 90-degree summer day.

The Tangelo Orange House of Kolor paint shimmers in the sun and is contrasted with the tribal graphics, which are integrated with painted carbon fiber panels.

When you first look at the bike it looks like a highly detailed standard bagger, the fit and finish is carefully refined. But after a few minutes you begin to notice it isn’t standard at all. It’s integrated so well it almost looks like what should roll off the factory assembly-line. Continue reading “The Snake: A FLHX Street Glide”

Metzeler ME 880 Donut Article

Metzeler Donut Update
Metzeler Donut Update
Mariyln Stemp, Editor of IronWorks Magazine, contacted Biker Pros to write a review on the Metzeler ME 880 motorcycle tires. Listed below is the published article.

Metzeler ME 880 Donuts & the Case of the Head Shaking Nightster

A Week on the Road with Bandit, Hammer, Englishman, and Edge

by Jeff Najar, Partner

Awards Ceremony on the Big Stage @ the Harley-Davidson Museum
AMD Invitational Awards Ceremony on the Big Stage @ the Harley-Davidson Museum

Choppers, Bobbers & Custom Bikes

I’m sitting here at 30,000 feet coming in exactly one week from the time I started this campaign beginning at the Harley-Davidson 110th Anniversary celebration. Along with my co-hort, Bob Kay, we produced the AMD Invitational Custom Bike Show at the Harley-Davidson Museum.

It was a kick ass show with 31 exceptional bikes. Over 1.8 million in rolling iron. You can see the write up at Bikernet, IronWorks Magazine or Cycle Source Magazine. Continue reading “A Week on the Road with Bandit, Hammer, Englishman, and Edge”

Harley-Davidson 2013 Second Quarter Results

harley Custom Weekend ProSHow
harley-davidson-inc-logo

Harley-Davidson has reported second-quarter 2013 diluted earnings per share increased 13.1% on higher motorcycle shipments and continued gains in operating efficiencies, compared to the year-ago period. Continue reading “Harley-Davidson 2013 Second Quarter Results”