DIY: Tips for Optimizing Pinterest

It all starts and ends with a photo. The power of Pinterest is all within the images that you use to attract and engage your audience. Go Big, Go Tall – Taller images and those images containing more “content” tend to get more repins than shorter images. Infographics display well on Pinterest and are an… Read more »

FYI: Pinterest Stats are Exceptional

Pinterest is driving more traffic to retail web sites

The Pinterest Stats – Shoppers head to e-commerce sites via the Pin Board The up-and-coming social network is driving more traffic to retail web sites, and those shoppers buy more than most, says digital marketing firm Monetate. The firm’s first quarter e-commerce study also highlights another source of valuable online customers: military personnel. More shoppers… Read more »

FYI: Is Video In Your Future? USA TODAY Thinks So

But most small businesses have yet to add video to their websites. Those that do usually begin by embracing free and easy tools at YouTube, Vimeo and others, sites that are geared more toward consumers who want to share family clips or humorous videos.