Action: Working on copy to enhance click through rates.
Details: Bikernet has new silver rings. The sales trigger that we are using is exclusivity. What we want is for enthusiasts to click on the link and go into the e-commerce store.
Challenges: Photography… We need to improve the quality.
Online Copy – Test #1
BLACK MARKET SILVER RINGS
Because it is such a large piece of silver, it really makes a statement and is very exclusive. It’s probably a lot like your bike, it a conversation piece wherever you go. The ring has a sano-look and the silver gleams.
Bandit worked out a deal for you pirates… So get it on! Details are here.